AfricaCom 2017, the Largest event to focus on African Telecoms, Media and ICT eco-systems in developing growth markets. The Event attracts thousands of people and 100’s of expert speakers sharing visionary insights, cutting-edge technologies from 450 exhibitors, the hottest networking events the industry has to offer, plus a brand new Innovation Hall packed with future tech
IBC 2017, is the premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide. Attracting 55,000+ attendees from more than 170 countries, IBC combines a highly respected and peer-reviewed conference with an exhibition that exhibits more than 1,700 leading suppliers of state of the art electronic media technology and provides unrivalled networking opportunities.
While analyzing the digital marketing environment, researchers have come across a well-established fact that the most influential segment of the consumer market is the ‘Youth’. With digitalization unfurling day by day, a major proportion of users lie in the age bracket of the 20s or early 30s. This category of users is extremely Tech-savvy, open to adapt and challenge every technological innovation. Presently, they are ready to embrace quick solutions and options that can match their innate swiftness.
To begin with the facts, Market Research Analysts have found that IPTV (Internet Protocol TV) subscriptions are getting viral across the globe at a quick pace. In addition to that, the revenues generated from Online Videos, in Asia, are ready to witness an incredible surge of around 21% in the region between 2017-2022.
The advent of digitalization has resurrected almost every form of service. Therefore, over a few years, there is a paradigm shift. ‘Automated’ and ‘Smart’ are the new prefixes which have revolutionized every sector. The tremendous occupancy of digitalization creates a huge amount of data in every domain. This large volume of data termed as BIG DATA has a key role to play in planning and strategizing great business insights.
Netflix?
Netflix iѕ a аmаzing digitаl ѕuссеѕѕ ѕtоrу. Starting оut mоrе than 15 уеаrѕ ago as a рrеdоminаntlу DVD ѕubѕсriрtiоn ѕеrviсе, Nеtflix has been аblе to рivоt along thе way аnd take аdvаntаgе оf rарidlу еvоlving mobile tесhnоlоgу, аnd ever-improving intеrnеt speeds to become оnе оf thе largest vidео distribution nеtwоrkѕ оn thе рlаnеt.